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KING CAT FOOD

21 August 2019 / By metamorphosys

BRANDING & PACKAGING DESIGN

KING CAT FOOD

Background

PT Perfect Companion Indonesia (PCI) is a pet food producer from Indonesia that has produced food for various types of pets.

Challenge

In 2018, PCI was developing their new product: a cat food. With a brief regarding the products provided, Metamorphosys created the brand naming, product branding, and also designed the packaging for the product.

Design

‘Pawfect’ is choosen as the name of the brand. It stands for Paw and Perfect, which represents PCI’s vision to present cat food with Salmon and Tuna flavor perfectly.

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About The Author

metamorphosys

A fast growing Creative & Design Studio based in Gading Serpong, Tangerang